Customer Journey

Activity

2min



The Activity Page in Weberlo allows you to track and analyze the complete customer journey of a single user. This powerful feature provides deep insights into how users interact with your website, from the moment they land to their final conversion.

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Three Tabs in the Activity Page

The Activity Page categorizes users into three groups based on their interactions:

  1. Visitors
    • People who have interacted with your website but have not submitted a form or made a purchase.
  2. Leads
    • Visitors who have filled out a form and left their email address but have not yet made a purchase.
  3. Customers
    • Visitors who have completed a purchase, becoming paying customers.

How It Works

  1. Search for a Lead or Customer
    • Use the search bar to find users by their email address.
    • Instantly pull up their complete interaction history.
  2. Analyze the Customer Journey
    • View all recorded interactions in chronological order.
    • Identify where a user first landed and which pages contributed to their conversion.
  3. Optimize Your Marketing Efforts
    • Understand which ads, pages, and campaigns are driving conversions.
    • Detect drop-off points and improve user engagement.



Updated 08 Feb 2025
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